Late Sega Managing Director, Hidekazu Yukawa, dies at aged 78

Hidekazu Yukawa, also known as “Mr. Sega” was the Senior Managing Director of Sega during the Sega Dreamcast era. Yukawa strangely became an overnight success in Japan after appearing in a Japanese Dreamcast commercial.

In it, Japanese kids make fun of him while praising Sony and their console, the PlayStation.

Hidekazu Yukawa, a former Sega managing director, has died.

Hidekazu Yukawa, a former managing director for Sega of Japan, died of pneumonia in June 2021. For the past year, his death was kept a secret, but Yahoo has suddenly exposed it.

He was 78 years old when he died. Yukawa became a well-known figure, particularly in Japan, during his time at Sega.

Yukawa appeared in a series of television ads advertising the Dreamcast console’s release. Yukawa’s face also appeared on the Dreamcast box as a result of the commercials’ success in the region.

At this point, nothing more information about Yukawa’s death has been released. Many Sega fans, on the other hand, have expressed their dissatisfaction with the news on social media. While Yukawa’s advertisements did not air outside of Japan, they have traveled across the internet over the last two decades, allowing his celebrity to extend around the globe.

Hidekazu Yukawa Age, Family, and Early Life

HIdekazu Yukawa was born on May 16th, 1943 in Japan. However, we don’t have any information regarding his exact birthplace, and parents.  He holds the nationality of Japanese and belongs to the Asian ethnicity.

hidekazu yukawa family
source: ALAMY

We do not have any details about his early life.

We will update this section soon.

Hidekazu Yukawa Career, What was his profession?

HIdekazu Yukawa was the Senior Managing Director of Sega during the Dreamcast era.

Yukawa, Sega’s Senior Managing Director, became an instant celebrity in Japan when he began appearing in Sega ads promoting the Dreamcast, the company’s next console. Yukawa overhears several youths disparaging Sega and praising Sony and their own game console, the PlayStation, in the first commercial.

Saddened by this, he informs his coworkers of what he has heard and then takes to the streets to wallow in his own misery. Some gang members rough him up and say insulting things to him while he is depressed. He finally makes it home, where his wife discovers him in a complete mess. “Get on your feet, Yukawa!” says a kid at the end of the commercial.

When the Dreamcast was finally released in Japan, the popularity for the console was so strong that Sega could not keep up the supply with the demand. Soon after, Yukawa needed to be in a commercial apologizing to the public for not having enough consoles in the channel during the first two weeks of the launch. Yukawa would soon appear in a few more commercials for Sega. Some ads had him appear side-by-side with Takizawa, a Japanese teen idol.

Which school did he go to?

Currently, we don’t have any information regarding his educational journey.

Hidekazu Yukawa Girlfriend, What about his relationship?

As of now, we don’t have any information regarding his relationship. Many information about him is kept a secret.

Hidekazu Yukawa Net Worth, How much does he earn?

The net worth of Hidekazu Yukawa is under the wraps.

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Is he available on any kind of social media platform?

He does not seem to be available on any social media platforms

Body Appearance of Hidekazu Yukawa’s Height, Weight

HeightFeet: 5 Feet 4 Inch
Centimeter: 165 cm
Meter: 1.65 m
Hair colorBlack 
Eye colorBrown
WeightKilogram: N / A
Pound: N / A
Body typeFit
Sexual orientationStraight

Interesting facts about Hidekazu Yukawa’s you should be know

Age78 Years
Relationship StatusN / A
SpousesN / A

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